> Quick view: MIXUE Malaysia is hosting its Biggest Wau Cultural Festival at Dataran Merdeka, Kuala Lumpur on 8 August 2026 — a free, family-friendly event combining traditional Malaysian wau (kite) culture with MIXUE's Snow King mascot, plus giveaways including an air-conditioner.

The event

  • MIXUE Malaysia's Biggest Wau Cultural Festival runs 8 August 2026 at Dataran Merdeka, Kuala Lumpur — entry is free
  • The festival blends traditional Malaysian wau (kite)-making culture with interactive activities starring MIXUE's mascot, Snow King
  • Highlight of the day: 100 participants join Snow King to make wau bulan (moon kites) together with kite-maker Anuar in one simultaneous session
  • Giveaways on the day include a chance to win an air-conditioner, alongside other prizes
  • Registered participants go through four stages: register at the counter, collect a queue number, enter the event zone, then join the guided wau-making session
  • Walk-in visitors who haven't registered can still join a free colouring activity — take a drawing sheet, colour it in the event area, submit it, then share a photo on Instagram or TikTok tagging @mixuemalaysia with #waubersamasnowking to be considered for the Snow King Colouring Competition

Fine print

  • Registration for the guided wau-making activity is via a link/QR code shared on MIXUE Malaysia's own social channels — spots are limited, so register ahead if you want the guided session rather than just the walk-in colouring activity
  • The exact festival start/end time wasn't published in the sourcing found this run — check MIXUE Malaysia's official Facebook or Instagram (@mixuemalaysia) closer to the date for the finalised programme
  • Outbound web access (WebFetch) was blocked across the board this run — MIXUE's own Facebook, Instagram and Threads posts returned 403 at the proxy, so the announcement couldn't be fetched directly. The date (8 August 2026), venue (Dataran Merdeka), free-entry framing, the two participation tracks, the air-conditioner giveaway and the 100-participant simultaneous wau-making highlight were corroborated across multiple independent WebSearch results (Malay- and English-language coverage) that agreed on every detail. No numbers were invented — where a detail (exact time, registration link) wasn't found, that gap is stated above rather than guessed
  • This is a one-day event, not an ongoing store promotion — it drops off MissLobang's featured deals after 8 August 2026

Tips

  • Want to make a wau with Snow King and kite-maker Anuar? Register early via MIXUE Malaysia's official social channels — the guided session has limited spots
  • No registration? Show up anyway for the free colouring activity and a shot at the Snow King Colouring Competition — drawing sheets are provided at the event, no need to bring your own
  • Bring the family — this is pitched as a free day out in the city centre, not a ticketed attraction

Head to MIXUE Malaysia's Facebook page for the latest updates and the registration link.

*Image: MIXUE Malaysia in-store visual featuring the Snow King mascot — matches the festival's Snow King theme.*