> Quick view: Big Bad Wolf Miri runs 24 September to 4 October 2026 at Level R, Boulevard Shopping Mall, 10am to 10pm daily, free admission. Books from RM3 and up to 95% off, with a gold bar lucky draw on top.
Kuching's sale closed on 6 September, and the wolf has kept its promise to head north. Big Bad Wolf's East Malaysia Tour 2026 opens in Miri on Wednesday 24 September, taking over Level R of Boulevard Shopping Mall for 11 days. The banner for this stop says it in Sarawak Malay: "sitok nang murah", it really is cheap here.
What is on the table
Big Bad Wolf confirms six offers for the Miri stop on its official event page:
- Books from RM3 with discounts up to 95% off cover prices, across fiction, non-fiction and a large children's section
- A lucky draw for a real 999.9 gold bar, new for this stop; enter during the sale to be eligible
- Early-bird vouchers worth up to RM5,000 for the first shoppers
- RM15 off for returning customers
- Instant cash rebates and daily title promotions that change through the 11 days
- 5% off for students and educators, on top of sale prices
Terms and conditions apply to each of these, and the voucher and rebate mechanics are confirmed at the venue rather than published in advance. Treat the RM3 headline as real (it is on Big Bad Wolf's own campaign artwork) and everything else as worth asking about at the door.
How to plan your trip
The sale runs 10am to 10pm every day including weekends. Going on the first weekend (26 to 27 September) gets you the widest selection, since stock is not fully replenished as titles sell out. Weekday mornings are the quietest window. Admission is free, so a short scouting visit costs you nothing but parking.
Bring a roomy bag or a box. Big Bad Wolf sales price most paperbacks between RM3 and RM20, so carts fill up fast. If you are buying for a school or a classroom library, the student and educator discount stacks with sale prices; bring your student or staff ID.
Why this stop matters
This is not just a clearance sale passing through. The company runs its "Every Book Has a Reader" literacy drive alongside the tour, and its team has been visiting Miri schools ahead of opening day. For a city that does not get the mega book fairs KL and Penang see every year, 11 days of RM3 books is the kind of event worth planning a family weekend around.
If you are in Kuching wondering whether it is worth the drive: the Kuching stop is over, and this is Sarawak's last confirmed Big Bad Wolf stop for 2026 so far.
Related reads
*Image: Big Bad Wolf Books (official campaign artwork)*
