> Quick view: Shopee's 10.10 Brands Festival ended on 11 October 2026. What is live now is the Oct 25 Payday Sale, 19 to 25 October 2026. The part worth planning around starts at 8PM on Saturday 24 October, when Payday Top Deals go up to 50% off, Payday Vouchers stack to 40% and the first Knockout Vouchers drop.

What changed since our last check

We last updated this page on 27 September, while 10.10 was still warming up. On 20 October 2026 we read Shopee's campaign pages again through Shopee's own page data:

  • The 10.10 page, [shopee.com.my/m/10-10](https://shopee.com.my/m/10-10), is now a "Thank You Page". That is Shopee's internal name for a closed edition. Its description still reads "From 26 September to 11 October", so 10.10 ended on 11 October, not 13 October as the first copy said.
  • The Payday hub, [shopee.com.my/m/PaydaySale](https://shopee.com.my/m/PaydaySale), is live again, titled "Oct 25 Payday Sale 2026". Shopee's own description: "Tune in to the Oct 25 Payday Sale this 19-25 October".
  • The headline is shipping, not a price tier. The page's title leads with Beli Besar, Jimat Besar: RM50 Off Shipping, then free shipping with no minimum spend and Shopee VIP 30% off limited-time vouchers.

The Oct 25 Payday timeline

Now to Saturday afternoon (19-24 October)

  • Free shipping, no minimum spend. A RM12 phone cable ships free today, so small orders don't need to wait.
  • Beli Besar, Jimat Besar: RM50 off shipping on bulky goods. The tab is filed under home and living, the kind of order where delivery can cost more than a small item.
  • RM25 Knockout Deals, Surprise Knockout Deals and Shopee Lagi Murah, Shopee's daily "shocking sale" rail at 50% off.
  • Buy Today, Get Today for same-day delivery in covered areas, plus a Beat The Haze Essentials tab.

Saturday 24 October, 8PM: the peak starts

Shopee's "Pro Tip" banner reads "Starts at 8PM, 24 Oct": Payday Top Deals up to 50% off and Payday Vouchers "stack & save" up to 40% off.

The Knockout Voucher release times

Shopee's Knockout Vouchers banner lists 11 slots:

  • Saturday 24 October: 8PM, 10PM
  • Sunday 25 October: 12AM, 8AM, 10AM, 12PM, 2PM, 4PM, 6PM, 8PM, 10PM

The page does not print the voucher values in text, so read the tile itself for the cap and minimum spend before you plan a basket around it.

Shopee VIP extras

VIP members get 30% off limited-time vouchers released at 12AM, 12PM, 8PM and 10PM. The page also has a VIP Early Access RM1000 tab and a VIP Early Access Knockout tab. Shopee VIP is a paid membership: a free trial, then RM4.50 a month according to Shopee's own announcements earlier in 2026. Only sign up if you will use it after this sale, and set a reminder to cancel the trial if you won't.

How the savings work, with worked examples

Shopee has not published a terms page for this edition, and it deletes each edition's T&C article once the sale ends. So caps and minimum spends are whatever is printed on each voucher tile.

  • A RM15 basket of household refills. Free shipping with no minimum covers it now. Nothing on the peak banners is aimed at an order this size, so buy when you need it.
  • A RM900 fridge or bed frame. This is where Beli Besar, Jimat Besar matters: if delivery for that item is quoted at RM60, the RM50 shipping discount brings it to RM10. It applies to shipping only, so compare the item price separately.
  • A RM400 branded order on Saturday night. "Up to 40%" is several vouchers combined, not one voucher's value. A realistic plan is one shop voucher plus one platform voucher; most baskets will save well under 40%.
  • A RM25 knockout item. It is only a real deal if the same listing normally sells well above RM25. Check its price this week, before the badge goes on.

Who should buy when

Buy now (before Saturday) if the order is small and you need it this week. Free shipping without a minimum is already live.

Wait for 8PM Saturday 24 October if the item is branded and pricey, because the 50% Top Deals and 40% voucher stacking start then.

Use the RM50 shipping tab if you are buying furniture, mattresses or large appliances this month.

Skip it if the item isn't actually cheaper. Campaign badges tag items by campaign, not by price history.

What 10.10 and the September Payday offered, for comparison

The Sep 25 Payday Sale ran 19 to 25 September with a peak from 8PM on 24 September, RM25 and RM250 Knockout Deals in ten slots, VIP 30% vouchers four times a day and the same RM50 bulky-shipping discount. 10.10 ran 26 September to 11 October with a peak from 8PM on 9 October, RM10 and RM100 Knockout Deals in 12 sessions and VIP RM10 early-access drops. The October Payday is closest in shape to September's.

What comes next

Shopee's 11.11 page is already titled "11.11 Big Sale 2026", but it is still a closed shell with no dates. We will update this page when Shopee dates it. The next Payday Sale after this one is due around 25 November.

The links worth bookmarking

Related reads

*Cover image: Shopee Malaysia — Oct 25 Payday Sale banners from Shopee's own Payday Sale page*